I ran into a weird issue a few weeks ago when I noticed that some of our client’s Google Analytics accounts weren’t reporting proper conversion data. To figure out what was going on, I looked at implementation of the Universal Analytics tag – nothing. Looked at account linking setup – nothing. Then, when I wanted…
Congratulations on starting your eCommerce store on Shopify! If you’ve already been running your eCommerce business and just switched over to Shopify, that’s still something to be proud of. Shopify is a fantastic platform, and their technology is only getting better. As we move into the future, you’re likely to see Shopify become an entire…
Yotpo aggregate review ratings – what are they? When people purchase a product from your store on Shopify, a service called Yotpo let’s buyers leave authentic reviews about your product on your site. New visitors can view the reviews, and it adds a lot of credibility to your site when you have the ratings and…
Product Schema In Search Results – What Is It? There are essentially two different kinds of product schema that we can see. What they do is expand the amount of space you consume in the search results (more real estate, it’s a great thing!) and display your products name, price (or price range), and condition. Here are…
Hiring The Best Freelancers/Freelance Teams It’s no secret, the world that looks like it’s made up of large corporate companies is really a giant whirlpool of small expert teams who go by the job title “consultant” more often than not. They are abundent, they are (usually) highly skilled, self-driven, and most importantly they are eager…