Congratulations on starting your eCommerce store on Shopify! If you’ve already been running your eCommerce business and just switched over to Shopify, that’s still something to be proud of. Shopify is a fantastic platform, and their technology is only getting better. As we move into the future, you’re likely to see Shopify become an entire…
First off, what exactly is Schema.org? To put it simply, it’s a collaboration between all three major search engines to find ways for better understanding what a website is about. Specifically, certain pages on large websites that can easily have perceived overlapping topics to a computer. After all, a computer is just a machine and…
Yotpo aggregate review ratings – what are they? When people purchase a product from your store on Shopify, a service called Yotpo let’s buyers leave authentic reviews about your product on your site. New visitors can view the reviews, and it adds a lot of credibility to your site when you have the ratings and…
Product Schema In Search Results – What Is It? There are essentially two different kinds of product schema that we can see. What they do is expand the amount of space you consume in the search results (more real estate, it’s a great thing!) and display your products name, price (or price range), and condition. Here are…